I've got friends who play Call of Duty & FIFA almost exclusively, but they still recognise most of the well known characters i.e. Sackboy, Jak & Daxter, Cole etc. You don't need to have played the games to identify the characters and recognise their importance/popularity.
While true, I'm talking to girls/boys who don't even care for games except COD here. Also people who got a PS3 who don't even touch it anymore. Like I said some weren't on for like 4 months - 1 year almost, so I didn't expect much of them recognizing PS characters. I was just hoping that they would like the gameplay so much and ask of the roster second, and welp it worked.
It's just that most of the people I assosciate with aren't gamers or aren't much gamers, one bit. Some dudes don't get online UNTIL a new COD comes out.